If you're in a professional services industry, e.g. Designers, Accountants, Lawyers etc. business to business (B2B) marketing tactics are needed with distribution of business print marketing materials. Some effective B2B marketing tactics are; join the local business chamber of commerce and attend regular meetings, attend business industry events, attend local business networking functions etc.
Develop a services menu brochure or newsletter with introductory special packages to position your business and help people visualise and understand what you offer and who you're offering it to? Integrate these specials into your website and distribute them with email marketing, business PO box marketing and direct mail. Arrange someone to cold call and drop into local businesses, give them your newsletter or service packages brochure etc.
Another direct method is to geographically target all the businesses around your clients, and tell them you do services for this company they know nearby. It's like a clayton's referral and opens doors faster than having no approach or introduction reason.
See how we market our Web/Graphic/SEO services and view our newsletter specials at: